History of Nike
The story of Nike begins with the story of the Blue Ribbon Sports that dates back to 1964. At the time, Phil Knights had just gone finished his study's at the University of Oregon and he also did a stint at Stanford for his MBA, leaving him with two crucial experiences that would set the trajectory of his future.
At the University of Oregon, Phil ran for the his school's track and field team, witch gave him the advantage of goin into contact with their coach, Bill Bowerman. Aside from his intensely competitive ethos, Bowerman had displayed a fascination with optimizing his runners' shoes and progressing them, he would constantly be tinkering with the different models after learning from a local cobbler.
Nike, Inc.
Nike was formed on May 30, 1971. The company took its name from Nike, a Greek godess from roman wars and victory. Nike markets makes its own products under its own brand as well as the Nike Golf, Nike Pro, Nike plus, Air Jordan, Nike Blazers, the Air Force 1, Nike Dunks, Air maxes, Nike Foamposite, Nike SB, Nike CR7, and the micheal jordan aswell as Converse. Nike also owned the brand Bauer Hockey from the years 1995 to 2008, and they also previously owned Cole Hann, Umbro's, and Hurley International. In addition of Nikes manufacturing process and sportswear equipment, the company continues to operate retail stores under the Niketown brand. Nike sponsors have many high-profile athletes and sports teams all around the world, like the highly recognized trademarks Just Do It and the famous swoosh logo.
Comments
Post a Comment